Course curriculum

    1. Welcome to Market Research

    2. Introduction to Market Research

    3. Introduction to Competitive Research

    1. Step 1 – Gather Competitor Data

    2. 27 Unique Techniques on How to Effectively Spy On Your Competitors

    3. Your Research Action Plan

    1. Step 2 – Research Your Competitors' Customers

    1. Step 3 – Analyze Your Competitive Data

    1. Paid Tools for Market Research

    1. Step 4 – Assess Your Competitive Standing

    2. Analysis of Individual Competitor’s Product Key Success Factors​

About this course

  • 18 lessons